Hone: 02 Ad Bar

The first reveal of Hone to the public is going to be as a small “ad” on an Epicurean Factory Outlet promo card. The card will be distributed in multiple events in the Twin Ports area and will give exposure to the Outlet as well as the Hone service.

Concept:
Create an ad for Hone to be added to an outlet promo card.

Conform:
Who: Hone
What: Blade Sharpening
When / Where: Epicurean Factory Outlet
Restraints / Spec: 4 x 1.5 in.
To conform this concept the first objective was to design a paper knife sheath that could be used on both, this ad to establish name/style as well as all sharpened knives in the near future. Once the design was mocked it was easy to print/cut a prototype and get a quick couple of shots to be able to layer into an ad style.