Clarity Church Branding
CHALLENGE:
Develop a brand language that is clear and engaging, to simply and honestly help people become fully engaged followers of Christ.
UNIQUENESS:
Clarity Church is not a liturgical church. The lead pastor has been involved with several denominations and knows how to clearly speak towards a broad audience.
LOOK:
Clean, Sans Sarif, Easily identified and works with progressive but not overly hip suburban crowd. Cool enough for creatives but still works on a minivan.
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