Bubba Branding
CHALLENGE
Develop a brand language for the Todd “Bubba” Horwitz that can be used on all marketing platforms, from print to web. The brand will work from a top tier styling of Todd’s “Bubba” nickname and will transfer stylistically into each subsidiary niche.
UNIQUENESS
Todd Horwitz has a unique place in the market as an experienced trader that has actually traded in the pits on not simply online.
Todd’s years of real life trading combined with his down to earth personality make him as “Bubba” palatable to the novice and respected by the versed.
THE LOOK
The look for Todd Bubba Horwitz should be clean and contemporary though rooted in classic iconography that plays along with Todd’s seasoned experience. The look should work well with modern technology and current standards but hint at a time of tangibles and craftsmanship.
